Facebook Ads Report Analyzer

This Facebook Ads report analyzer reads your campaign data exports and calculates ROAS, CTR, and spend by campaign without pivot tables. Facebook Ads Manager exports contain your performance metrics, but comparing results across ad sets or calculating return on ad spend requires manual work in Excel. Upload your CSV and see insights immediately. Pay by credit card, get access immediately, and cancel anytime.

Try free — 40 credits/month, no card required. Paid plans from $9/mo (Lite) to $59/mo (Pro).

See it on a sample file

What DataMimi shows for a Meta Ads campaign export

1,278 rows, Jul 2025 – Aug 2026. Computed by DataMimi from a sample export with the same columns as yours — the data is invented, the figures are exactly what the app produces from it.

Open this sample in DataMimi

What this export contains

Campaign name
Ad set name
Ad name
Amount spent
Impressions
Link clicks
Results
Cost per result
Purchase conversion value
Reach
Frequency
CTR (link click-through rate)
CPC (cost per link click)

How to export a Facebook Ads report

In Meta Ads Manager choose the level (campaigns, ad sets or ads), set the date range, add Breakdown → By time → Day for a trend, then Reports → Export table data → CSV or XLSX. Column names carry the currency, such as Amount spent (USD).

A Facebook Ads report template

A useful monthly report shows amount spent, results and cost per result by campaign, reach and frequency, link CTR, and the change against the previous month. Rates and cost per result are recalculated from spend and counts for each grouping rather than averaged across rows.

Common questions

How do I export a Facebook Ads report?

In Ads Manager, set the level and dates, then Reports → Export table data and choose CSV or Excel.

Is there a free Facebook Ads report template for Excel or Google Sheets?

Use the Ads Manager export as the data tab and summarise spend, results and cost per result by campaign and month; or upload the export and get that report directly.

What does a Facebook Ads report analyzer do?

A Facebook Ads report analyzer reads your Ads Manager export and calculates performance metrics automatically. It groups data by campaign or ad set, computes ROAS by dividing purchase conversion value by amount spent, and ranks ad sets by CTR without requiring pivot tables or formulas.

What is the ROAS for each of my Facebook ad campaigns?

Upload your Facebook Ads export and the tool calculates ROAS by dividing purchase conversion value by amount spent for each campaign. You see results grouped by campaign name without writing formulas.

Which ad sets have the highest CTR?

The analyzer groups your export by ad set name and ranks them by CTR. You see the top performers immediately instead of sorting in Excel.

How much did I spend on each campaign objective?

The tool sums 'Amount spent' by campaign and shows total spend per objective if that column is in your export. You get a breakdown without pivot tables.

Can I compare performance across date ranges?

Yes. If your export includes date columns, you can filter to a specific week or month and the tool recalculates all metrics for that period.

Does this work with Ads Manager exports from any account?

Yes. It reads the standard CSV format that Facebook Ads Manager produces. Custom columns you added in Ads Manager will appear if they are in the file.

Try it with your own file

DataMimi reads the file you actually have — merged cells, headers below row one, totals pasted at the bottom — and shows which rows and columns every number came from.

Ask about your file

What DataMimi costs

Every plan does everything — slides, written reports, cleaned exports, dashboards. They differ in how much work they cover.

Free

Free

40 credits a month

Starter

$24 /month

1,500 credits a month

Pro

$59 /month

5,000 credits a month

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